Matt Borka has worked in the business service sector since 2016 and started his career in Digital Marketing. After carrying out short-term projects for small businesses, he quickly discovered his love for data and analytics when he began specializing in Social Media Marketing. He then further specialized in Paid Media Buying (Facebook Ads).
After spending $7.5 million as a Media Buyer, he quickly realized an inherent flaw in the agency space. He found that Digital Marketing services could not deliver on their big promises because of the limited frameworks around how agencies engage with clients.
Realizing the limitations of the Media Buyer label, he then went out on his own. He started offering his business growth service to 6-7 figure brands with the dream outcome of scaling to 8 figures with the knowledge and expertise garnered in Paid Media and Operations, Sales, Management, Business Growth, Analytics, & Tracking.
Since he worked with 8-figure businesses in the agency space for several years, it quickly became apparent to him that there was a need for a shift in strategy. His strength lies in working with bigger businesses; it took him a handful of engagements to realize that, so he decided it was time to build a company around it.
This was when the idea of Company Growth Partner was born. Company Growth Partner embodies a new way of helping 8-figure businesses grow. It steps away from the traditional agency model. Instead, it offers a white-glove service focusing on assisting from the top instead of carrying out a single marketing or sales service.